Provence WineZineTaste: Food & DrinkWines and Spirits of Provence

Rosé from Provence in a Can – Pure Inspiration

Contributor blog post by Pamela O’Neill for Provence WineZine

As craft beer brewers have demonstrated, cans are cool. Gone is their “dad’s beer” reputation. Cans are environmentally friendly, cheap, provide superb protection, and can go where bottles dare not tread. And, because they offer more surface area than a bottle label, cans provide an artist’s pallet for creative branding.

…Continue reading here for details on Mirabeau Wine’s newest addition to their drink offerings rosé from Provence in a can. There is no question that the micro-brewers and mega-brewers sorted out long ago that packing their beer in cans vs bottles was cost-effective (lighter = lower cost for transport). Consumers like beer cans for the portability, quick-to-chill and easy-to-open benefits. So, the question might be what took the wine industry so long? In time for summer picnics and barbeques, you can now find Mirabeau Pure, in pretty cans at Whole Foods.

Cheers to that!

Via:: Provence WineZine

      

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Susan Newman Manfull

Susan Newman Manfull

It was love at first sight when my family and I arrived in the charming village of Lourmarin for a short vacation, nearly 20 years ago. We returned home to Portsmouth, New Hampshire and the next thing I knew we were planning a much longer sojourn in that village and making arrangements to enroll our daughter in the local school there. That led to buying a maison de village— actually two, then a courtyard, a parking spot, and a bergerie— in our favorite Provençal village where we (readily) adopted that certain joie de vivre, established dear friendships, and, to this day, endeavor to blend in with the crowd at Café Gaby.

We no longer own property in Lourmarin, but we continue to hang our hats there frequently and gather fodder for our souls and for The Modern Trobaors and Provence WineZine. There is never a shortage.

The Modern Trobaors , conceived in 2008, is about all things Provence: its markets, hilltop villages, lavender, art, literature, culture, history, food, wine, and news. Provence WineZine, launched in August 2014, focuses on wines from the regions of Provence and the Southern Rhône Valley—with a special emphasis on Provence's world-renowned rosés—and the men and women who make them.

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